Introduction
Cloudflare R2 Storage lets you, the platform owner, offload generated studio results (Image Studio and Video Studio images and videos) from the local server disk to your own Cloudflare R2 bucket. R2 is an S3-compatible object store with no egress fees, which makes it a cost-effective home for growing media libraries. Unlike the studios, Cloudflare R2 Storage is an infrastructure plugin: it doesn’t add any user-facing tool. It registers a new storage backend that the platform writes new results to, and serves those results back to users through R2’s public URL. It plugs into the same shared storage layer as the Amazon S3, Wasabi and Google Cloud Storage plugins — so exactly one backend is active at a time, chosen by you. This guide covers the full lifecycle — where to buy it, how to install it, how to create an R2 bucket and API token, how to configure and test the connection, how to make R2 the active storage, and how offloading behaves.What it adds
- Config screen — an admin page under General Settings → Plugins to enter credentials, tune options and test the connection.
- Storage provider — registers Cloudflare R2 as an option in the platform’s Default Storage selector.
- Automatic offload — when R2 is the active storage, every newly finalized studio result is uploaded to your bucket, and the platform records that the file now lives in R2.
- Transparent serving — reads, downloads and deletes for offloaded results resolve through R2’s public / CDN URL automatically.
The plugin only affects where generated results are stored. It doesn’t change how anything is generated, priced or gated — it’s purely a storage backend.
Purchase & Installation
Cloudflare R2 Storage is distributed through the in-app plugin marketplace — purchasing and installation both happen inside your MagicAds admin. There’s no third-party download.Open the Plugins marketplace
Sign in as an admin and go to Admin → General Settings → Plugins. Find the Cloudflare R2 Storage card in the marketplace catalog.
Purchase (if required)
The card CTA depends on your license and purchase state:
- Free / already owned → installs directly.
- Paid → routes you to the plugin checkout to complete the purchase.
- Extended License holders → plugins flagged “free for Extended License” install without an extra purchase.
Install / activate
Click Install on the Cloudflare R2 Storage card. The platform downloads the archive, unpacks it, runs its migration and activates the plugin. Its provider details (key, secret, bucket, account id, endpoint, URL, path-style, prefix, delete-local) are stored as an encrypted settings entry, so adding storage providers never changes the schema.
Create an R2 bucket and API token
Before configuring the plugin, set up the bucket and credentials in your Cloudflare dashboard.Enable R2 and create a bucket
In the Cloudflare dashboard, open R2 and create a bucket (e.g.
my-magicads-media). Note the bucket name.Find your Account ID
Your Account ID is shown on the R2 overview page. The plugin uses it to build the S3 API endpoint:
https://{account_id}.r2.cloudflarestorage.com.Create an R2 API token
Go to R2 → Manage R2 API Tokens → Create API token. Give it Object Read & Write permission (scoped to your bucket is fine). Cloudflare shows you an Access Key ID and a Secret Access Key — copy both now; the secret is shown only once.
The Access Key ID + Secret Access Key are S3-style credentials specific to R2 — they are not your Cloudflare login. Store them somewhere safe; the plugin keeps the secret encrypted once saved.
Configure Cloudflare R2
Go to Admin → General Settings → Plugins → Cloudflare R2 Storage (/app/admin/general/plugins/cloudflare-r2). The screen has these sections.
General
| Setting | Purpose |
|---|---|
| Enable Cloudflare R2 | Makes R2 a selectable option in the Default Storage list once credentials are valid. It does not by itself route uploads here — you still pick the active backend. |
| Delete local copy after upload | When on, the local file is removed once it’s safely stored in R2, reclaiming server disk space. Leave off to keep a local backup of every result. |
Bucket Credentials
| Field | Notes |
|---|---|
| Access Key ID | From your R2 API token. |
| Secret Access Key | From your R2 API token. Stored encrypted; leave blank on later edits to keep the existing one. |
| Account ID | Your Cloudflare account id — used to derive the endpoint when you leave the custom endpoint blank. |
| Bucket | The R2 bucket name. |
Advanced
| Field | Notes |
|---|---|
| Custom Endpoint | Optional. Leave blank to derive https://{account_id}.r2.cloudflarestorage.com from your Account ID. |
| Public / CDN URL | The base URL files are served from — your https://pub-xxxx.r2.dev domain or a custom domain bound to the bucket. Required for results to be publicly viewable. |
| Key Prefix | Optional folder inside the bucket (e.g. magicads), transparently prepended to every object key. |
| Use path-style endpoint | Off works for standard R2 buckets. Enable only if your setup requires path-style addressing. |
The region is always
auto for R2 — there’s no region field because R2 ignores the S3 region concept. To enable the provider you need at minimum the access key, secret, bucket, and either the account id or a custom endpoint.Connection
Click Test connection. The plugin saves your settings, then uploads, reads back and deletes a tiny probe object to confirm the bucket is reachable and writable. A green toast means R2 is ready; a red toast surfaces the exact error (bad credentials, wrong bucket, permissions). Click Save to persist everything.Make R2 the active storage
Enabling the provider only adds it to the selector. To actually store new results in R2, set it as the platform’s Default Storage:How offloading works
The platform uses a single shared storage layer, so R2 behaves exactly like the S3 and Wasabi plugins:- A studio finishes generating an image or video and stores it on the local
resultsdisk. - The platform checks which provider is active. If it’s R2, the file is streamed up to your bucket under the same relative path it has locally (e.g.
images/gemini/uuid.png), with your key prefix prepended if set. - The creative is marked as living in R2, so future reads, downloads and deletes resolve through R2.
- If Delete local copy after upload is on, the local file is removed to reclaim space.
- Generation never breaks on storage errors. If an upload fails, the result simply stays on the local disk and serves from there — the failure is logged, not surfaced to the user.
- Local is the safe default. If R2 is later disabled, uninstalled, or misconfigured, the platform falls back to local storage for new results, and already-offloaded files keep serving from R2.
Because offloaded objects are served from your Public / CDN URL, features that hand a media URL to a third party (for example, publishing a creative through Social Media Studio) automatically use the R2 URL. If that URL isn’t set or the bucket isn’t public, those files won’t be reachable.
Go-live checklist
Create the bucket, token and public URL
In Cloudflare: create the R2 bucket, an Object Read & Write API token, and enable an r2.dev or custom public domain.
Enter the credentials
Cloudflare R2 config → fill in Access Key ID, Secret, Account ID, Bucket, and the Public / CDN URL.
Verify end-to-end
Generate a new result in Image or Video Studio, then confirm the file appears in your R2 bucket and still displays correctly in the app.
Once every step above is green, new studio results are stored in your Cloudflare R2 bucket.
Troubleshooting
| Symptom | Likely cause | Fix |
|---|---|---|
| R2 doesn’t appear in the Default Storage list | Provider not enabled, or credentials incomplete | Enable it and fill in access key, secret, bucket and account id (or a custom endpoint). |
| ”Connection failed” on test | Wrong keys, bucket name or account id | Re-check the R2 API token and bucket; confirm the token has Object Read & Write. |
| ”Upload succeeded but the object could not be read back” | Bucket permissions too narrow | Grant the token read access to the bucket and retry. |
| New results still stored locally | R2 enabled but not selected as Default Storage | Set Default Storage to Cloudflare R2 in General Settings → General. |
| Offloaded images show broken in the app | Public / CDN URL missing or bucket not public | Set the Public / CDN URL and enable public access (r2.dev or a custom domain). |
| Files served from the wrong path | Key prefix mismatch | Ensure the Key Prefix matches how objects are organized in the bucket. |
| Secret field looks empty when editing | Secrets are never echoed back | Leave it blank to keep the stored secret; type a new value only to replace it. |
| Old files didn’t move to R2 | Offload only applies to new results | Selecting R2 doesn’t migrate existing files; they keep serving from their current location. |
The secret access key is stored encrypted using your app
APP_KEY. Switching Default Storage back to local (or disabling the plugin) never deletes what’s already in your bucket — those files keep serving through R2.
